Strategy · Monthly retainer available

Post with a plan, not just to post.

A content strategy that tells you what to post, why, and when, so every post on your page builds the same brand story and speaks to the clients you actually want.

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Content Strategy

Who it’s for

Signs you need it

Business owners who post regularly but can't see where it's going.

  • You post because you feel you should, not because you have a plan.
  • Every month starts with "what do we post?"
  • Your feed is a mix of promos, reposts and random greetings.
  • You get likes, but not the inquiries you want.
  • You're paying for ads but your organic page doesn't back them up.

Posting every day doesn't build a brand if every post says something different. Your followers should be able to tell what you stand for after scrolling for ten seconds.

How we do it

Content strategy starts with the same question as branding: who are you for? Once we know that, we pick the few things you'll always talk about and plan the month around them.

We tie posts to real moments your customers care about, like payday, fiestas and openings, not just random greetings. Then we check what worked every month and adjust.

What you get

  1. Content pillars (what you talk about, and why)
  2. Audience and platform focus
  3. Monthly content calendar
  4. Campaign and launch ideas
  5. Caption tone guide
  6. Monthly performance review

How it works

  1. Step 1:

    Discovery Call

    We look at your goals, your ideal client and how your page performs today.

  2. Step 2:

    Content Audit

    We review what you've posted and what your audience actually responds to.

  3. Step 3:

    Pillars + Calendar

    We set your content pillars and plan the month, including campaigns and key dates.

  4. Step 4:

    Review + Adjust

    Every month we look at what worked and adjust the plan.

Timeline and investment

Scoped to your brand, not to a package.

Every quote is tailored after a discovery call, so you only pay for what you’ll actually use.

Typical timeline
Planned with you on a free discovery call
Starts at
Quoted after a free discovery callBook a call

FAQ

Questions owners ask us

Ask us yours

It's the plan behind your posts: who you're talking to, the few topics you always come back to (your content pillars) and a calendar that ties them to your business goals.

Yes, that's usually when you need it most. Strategy gives your poster a direction, so the page builds a brand instead of just filling a feed.

Wherever your customers are. For most businesses in Iligan and Mindanao that's Facebook and Instagram first.

It can be a one-time plan or part of a monthly retainer.

Yes. Pair it with Social Media Management and Content Production and we plan, make and post the content.

Tired of asking "what do we post?"

Tell us about your page and the clients you want to attract. We'll reply with honest next steps.

Book a Discovery Call

Share your page link so we can take a look first.